Amazon in retail stores doing experiment with physical store location.
The digital storefront is part repurposed, part custom technology. What consumers see is a large digital image with a touchscreen area showing the products for sale. After customers choose a product, they enter their mobile number (the entered digits are hidden, but the touchpad is fairly visible, so if you're not careful people around you can see you entering your number), and complete their purchase on their smartphones.
Nice article by Ron Bowers - As a company devoted to improving physical store environments and customer experience we embrace the authors' point that "stores can't simply be places where products happen to be sold." Future store configurations will have to be places that promote customer learning and experimentation.
Home Depot is acting more like a multichannel retailer and less like a home-improvement warehouse. Plus strategic purchase of BlackLocus and RedBeacon.
British electrical retailer Dixons Retail opened its first store in a series of new concept stores for its travel brand Dixons Travel at the South terminal of London's Gatwick Airport. Unlike traditional POS (point of sale) format stores, the new 1,466 ft2 space features digital signage to showcase latest products and information.
Nice writeup case study on Cabela's digital signage strategy. This is a sponsored on by Hughes but its good. A
Dozens of 6-foot-4-inch stainless-steel kiosks are to be installed in 19 subway stations in the next few months in what the Metropolitan Transportation Authority calls its "On the Go! Travel Station" program. They will replace some of the poster-size paper maps on platforms, mezzanines and turnstile areas, and also cut down on notices that sometimes proliferate to the point that they look like wallpaper.
Multimedia designer Excogitare and digital signage solutions manufacturer friendlyway recently worked with BMW dealerships across Italy to replace their paper point-of-sale displays with interactive digital signage kiosks, according to an announcement from Excogitare.
Chicago-based Elevate Digital, which was until recently known as smartDigital, is the maker of street-level interactive kiosks that integrate social media and advertising. It has partnered with Groupon, the Chicago Tribune and Metromix.
Four Winds Interactive looks set to strengthen its presence in the casino digital signage market after signing a deal with JCM Global that will make Four Winds products available to JCM's customers.
Family Dollar Store has selected AccessVia Web dSignShop Software as a Service (Saas) to print shelf-edge signs and labels in stores. The enterprise cloud-computing model delivers both sophisticated and scalable signing systems. The discount retailer required a solution that could handle high sign-printing volume across its 7,100 stores in 45 states.
Showcase article on Avnet and new technology being developed including Intel AIM Suite incorporation.
TE (Tyco Electronics) decides to divest the Touch group (Elo TouchSystems to most of us) for $380M. Estimated 2011 revenues were $411M for Elo. Purchased by the Gore Group which spent $1B (or so) on PEP Auto Stores. Interesting.
Despite all the buzz around showrooming and mobile shopping, retailers will be relieved to know that brick-and-mortar stores are still important for 90 percent of shoppers, according to a study published by the e-tailing group and online local media company Local Corporation.
Worth noting: When shopping in-store, 70 per cent of consumers agree that shops are
great for when you want to talk to someone, 73 per cent state shops are
good for experiencing items before they buy and 69 per cent agree that
going into store is a secure way of shopping.
Imagine browsing knife sets in an airport and then ordering one before you board your plane, or going to a department store to look at makeup without having to bounce from counter to counter to check out each brand's selection.
An ALL Kids Insurance and Medicaid enrollment kiosk has been setup in the hospital's Emergency Room. If a child doesn't haven't insurance, parents can use the kiosk to submit an electronic insurance application to see if their child qualifies for ALL Kids.
Lufthansa has introduced four new self-service check-in kiosks at Mumbai International Airport.
Nice analysis of the digital signage on display at the recent NRF show by Lyle Bunn on DigitalSignageToday.com
i Display, an innovative Digital Signage solutions company, announces the launch of the new i View Android a revolutionary interactive retail digital display powered by the Android open operating system to provide a rich communication channel between brands and their customers.