Retail InCanadian Tire’s innovative digital move raises salesRetail Industry – Canadian Tire’s innovative digital move raises sales 

By | May 13, 2016

Interactive capabilities contained in the catalogue are nothing short of state-of-the-art, CEO says


He said Canadian Tire stores in the Ottawa area are testing a number of online concepts and “most things we test work. … If you fear failure, then you don’t test anything.” Still, when it tried to put lockers in stores for e-commerce order pickups, “our customers didn’t like it” and the retailer abandoned the idea. Many Canadian Tire products, such as barbecues, don’t fit in a locker, he said.