Walmart is finding it harder than it may have originally anticipated to convince customers to adopt new tech and engage with the retailer through digital and mobile platforms. While consumers are drawn to convenient shopping experiences, many didn’t see the value of doing more work while browsing when they could easily hand off tasks like bagging and scanning to trained cashiers at checkout.
Source: www.retaildive.com
Walmart is finding it harder than it may have originally anticipated to convince customers to adopt new tech and engage with the retailer through digital and mobile platforms. While consumers are drawn to convenient shopping experiences, many didn’t see the value of doing more work while browsing when they could easily hand off tasks like bagging and scanning to trained cashiers at checkout.