Cubic Taps MasterPass For Mobile Travel Ticketing App

By | March 5, 2015

MasterCard is partnering with mobile ticketing and “intelligent travel solutions” provider Cubic Transportation Systems to stitch payments and retail offers

Source: www.pymnts.com

MasterCard is partnering with mobile ticketing and “intelligent travel solutions” provider Cubic Transportation Systems to stitch payments and retail offers into Cubic’s public transit ticketing and trip-planning app, the companies announced at Mobile World Congress.

The deal, which builds on work MasterCard and Cubic are already doing with the Chicago and London transit systems, is intended to carve away at the $200 billion in city transit fares that are paid in cash. It’s also designed to simplify transit use for riders, who will be able to use the same app in multiple cities around the world, the companies said.

Author: craig keefner

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk