Hospitality Strategy for Restaurants – Selling Margaritas & Chips

By | February 13, 2022
margarita retail

Vida Taco Bar is Thriving with Cocktail Deliveries

article on Bar And Restaurant Apr2020 – by   Jeremiah Batucan |

The staff, clad in PPE, was spaced out as half prepared orders for the latest round of margarita orders while others bagged nacho chips for their food market opening up in a few hours. In the middle of it all, sat Andrew at a laptop, sorting through orders by neighborhoods and calling out names and addresses with his niece and General Manager of the shutdown Vida Annapolis location, Colleen Fox, as they cross-checked their delivery route for the evening.
This is Vida’s second or third burst of innovation fueled by necessity to survive. When Governor Hogan shut down restaurants in rather vague press announcements, Andrew Fox and his partners John Miller and Josh Brown thought they would have to close completely. “Within 5 minutes we were getting texts on clarifications that they didn’t want us to close completely, and wanted us to continue to serve the community”, says Andrew Fox.
Read full article on Bar And Restaurant Apr2020 – by   Jeremiah Batucan |

Author: Retail Systems

Craig Allen Keefner is an influential figure in the self-service technology industry, best known for his leadership in kiosks, digital signage, and retail automation. Based in Denver, Colorado, Keefner has managed the Kiosk Industry Group (Kiosk Manufacturer Association) since 2014, supporting self-service professionals and overseeing projects in kiosks, point-of-sale systems, thin client technology, and related fields.​ Over his career, Keefner has served in various executive and managerial roles—including as owner and CEO of pioneering kiosk and retail tech companies, as well as managing key industry websites such as kioskindustry.org and thinclient.org. His experience also includes significant contributions to the deployment and advancement of interactive technology in healthcare, retail, and smart cities.​ Keefner holds a BA from the University of Tulsa and has earned credentials in electronics and technology from institutions like the Missouri Institute of Technology and DeVry. Often recognized as “Mr. Kiosk,” he is noted for his expertise, industry advocacy, and innovation in digital self-service solutions