The Ugly Truth About A $15 Minimum Wage – Forbes

BY ED RENSI – A $15 minimum wage won’t spell the end of McDonalds. However it will mean wiping out thousands of entry-level opportunities for people without many other options.

Source: www.forbes.com

Makes sense McDonald’s would use someone retired to say it since it allows them to stay at arm’s length.

Panera 2.0 Initiative Gives Investors 10% Return!

Since 2012, Panera Bread has been driving growth in their restaurants and have invested in tablet kiosks (which is part of their Panera 2.0 initiative) to increase their sales and customer experience.

Source: www.linkedin.com

More ways to order sometimes means more orders. Panera ROI and stock is showing the effect.

Know the reason Starbucks hasn’t automated its stores?

Good article. What Starbucks tells us about automation and the future of jobs.

Source: www.vox.com

A Starbucks barista isn’t just doing a job that could be automated in the future. We’ve known how to build vending machines for coffee for decades, and with a bit of effort they could probably automate the sale of pastries too. Starbucks could lay off all of its baristas and make its stores fully automated.

 

But Starbucks isn’t going to do that because they know customers aren’t just coming for the coffee. The ritual of ordering coffee and having a human being prepare it is an integral part of the Starbucks experience.