Standard Cognition buys cashierless DeepMagic – Retail Kiosks

By | February 13, 2022

Cashierless Retail Kiosk News

Valued at $535 million, autonomous retail startup Standard Cognition has emerged as a soon-to-be tech giant and the best hope for merchants to compete with Amazon Go. Cashierless checkout is poised to transform brick-and-mortar commerce, and shop owners fear having to battle Amazon’s technology alone or partner with it, exposing data it could use against them.

The $86 million-funded Standard Cognition is racing to equip storefronts with an independent alternative using cameras to track what customers grab and charge them. But Amazon’s early start in the space poses a risk that it could patent troll the startup. So today, Standard Cognition announced it has acquired DeepMagic, a pioneer in autonomous retail kiosks.

 

To beat Amazon Go, Standard Cognition buys cashierless DeepMagic

Author: Retail Systems

Craig Allen Keefner is an influential figure in the self-service technology industry, best known for his leadership in kiosks, digital signage, and retail automation. Based in Denver, Colorado, Keefner has managed the Kiosk Industry Group (Kiosk Manufacturer Association) since 2014, supporting self-service professionals and overseeing projects in kiosks, point-of-sale systems, thin client technology, and related fields.​ Over his career, Keefner has served in various executive and managerial roles—including as owner and CEO of pioneering kiosk and retail tech companies, as well as managing key industry websites such as kioskindustry.org and thinclient.org. His experience also includes significant contributions to the deployment and advancement of interactive technology in healthcare, retail, and smart cities.​ Keefner holds a BA from the University of Tulsa and has earned credentials in electronics and technology from institutions like the Missouri Institute of Technology and DeVry. Often recognized as “Mr. Kiosk,” he is noted for his expertise, industry advocacy, and innovation in digital self-service solutions