From MobileMarketer Nov2020 — Brief: Coca-Cola’s Costa Coffee unit this year acquired Briggo, a startup that lets mobile users order coffee from automated kiosks, and is now rebranding it as Costa Coffee BaristaBot, the Austin American-Statesman reported. Terms of the deal weren’t disclosed. The kiosks, which can make 100 coffee drinks an hour from whole beans, fresh dairy and… Read More »
Discover new insights about mobile shopping behavior, including the start of the shopping journey and in-store research.
From Google Think, how consumers are using mobiles to more accurately shop local brick and mortar.
- Target learned 3/4th of their guests start on mobile
- Google searches for “near me” have almost tripled in last year
- Local inventory available help. Sears saw 122% increase in store visits.
- One in four shoppoers changed their mind while in a checkout line after looking up details on mobile phone
- Online & offline customers buy 250% on average. Macy’s figures they are 8X more valuable.
From Google Think
Not surprisingly, beacons feature prominently with several of the startups chosen. However, a variety of other mobile tactics are also part of the mix. In-store beacon promotion and Smart Display platform Shelfbucks is collaborating with Meijer and Oreo for one program and with Wakefern and Halls for a second. Shelfbucks enables in-store shoppers to interact with products, displays… Read More »
For today’s constantly connected consumers, shopping never sleeps. Whether making an everyday purchase or researching a big-ticket item, we reflexively turn to mobile. These I-want-to-buy moments are important for consumers, and they’re critical for brands. Are you winning these micro-moments? Written by Allison Mooney , Brad Johnsmeyer Giana was in her local drugstore, trying to understand why… Read More »
SALT LAKE CITY (ABC 4 Utah) – The next time you pay for parking in Salt Lake City it could be a lot easier. On Tuesday the City announced it’s revamping the entire system. Source: www.good4utah.com
Detroit plans to roll out a parking system that uses technology tied to license plates in an effort to improve enforcement efficiency and increase options for payment. Source: www.newsobserver.com The technology allows drivers to access a kiosk, enter in their license plate number and park in any space within a specific zone. Coins, credit cards or debit cards… Read More »
Domino’s Pizza’s virtual ordering assistant Dom, which lets consumers dictate orders via mobile devices while on-the-go, has reached a half-million orders since its 2014 launch, suggesting that more food brands should consider investing in voice ordering technology Source: www.mobilecommercedaily.com
Introducing ShopRite’s new Mobile Scan app! Visit https://shoprite.com/mobilescan/ for more details about the app. Now available in the following stores: -Sho… Source: www.youtube.com The scanning seems to be short which is great.
Couple of wins in self-checkout, one big legacy app cancelled, EMV costs reducing spend on upgrades in software, hospitality quick food spend down thanks to one mega. Cloud services * Revenue are new #1 Source: seekingalpha.com Couple of wins in self-checkout, one big legacy app cancelled, EMV costs reducing spend on upgrades in software, hospitality quick food spend down… Read More »